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What is Organic Search?
 
Organic search is a process where Web users find web sites through unpaid search engine listings, rather than through paid advertisements displayed among search results. Organic search returns results by indexing pages based on content and keyword relevancy. This is in contrast to listings ranked based on who paid the most money to appear at the top. Sometimes ‘organic’ is called ‘pure’ or ‘natural search’ as it is not affected by commercial payments or bids.


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